Years ago, I had no idea how I was going to stay on top of posting all of the content I was creating for clients. Maybe you’re just starting to market your business online, or you’re realizing it’s simply too difficult to stay on top of posting each day.
Thankfully, post schedulers are a real thing!
There are many to choose from, and I’ve switched platforms more than once over the years. It’s a good idea to kick around a few and see which one you like best. Features will vary, but ultimately they will all provide you with the tool you need to pre-schedule your posts – allowing you to save time and stay on track in the future.
Ideally everything you share online will have a PURPOSE behind it. All of your content should be tied into your business goals and planned out ahead of time using a post scheduler in conjunction with your content calendar system. Doing this will help you to stay focused rather than “panic posting” whatever comes to mind on a given day because you think you “just need to post.”
Most social media management post scheduling software options will offer a free trial, so you’ve really got nothing to lose! If you need more support getting started, or just don’t want to go at it alone, Let’s Chat.
HOOTSUITE is the platform I use for myself and my clients. My clients find it easy to use, so that was the key! I’m confident you will find it equally as user friendly.
BUFFER is one of the least expensive options but it still packs a punch – so if cost is your primary deciding factor this could be than answer for you. Keep in mind, it will get the job done, but it also comes with the least amount of features. If you will also be using this software for customer relationship management, Buffer might not be your best bet.
SPROUT SOCIAL is another one to check out. If you have many different channels to manage and cost isn’t your primary deciding factor, the platform is slick, so it may be the one for you.
Give one a try and see how much time you can save!
You can also utilize Facebook Creator Studio for FREE to post to Facebook and Instagram, if those are the only channels you are using to market your business.
For more tips like this, join my FREE Facebook Group where I share really cool stuff to help small businesses, solopreneurs and network marketers level up their social media game.
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“Planning is bringing the future into the present so that you can do something about it now.” –Alan Lakein